4 Awesome Reasons Why Indie Filmmakers Need Email Marketing
Posted on 6 April, 2016 by Team Wishberry
Keep your audience updated about everythingEmails are a more intimate way of giving out updates you’d only want your community to know. You can be as detailed as possible and even give them exclusive access to your films, events and the like. It’s a great way to escape Facebook’s algorithm and make sure that everyone you want to see your content actually sees it.
Build up your network of industry contacts, stakeholders, and fansWhen you need to promote something or are looking for patrons and stakeholders, are you going to drop them a Facebook message? Exactly. You will send a nice and thorough email, like a professional. This is why it’s important to constantly keep building your mailing list.
Have a whole audience already built up to sell your film to when it’s madeHaving your own database and community means that you have your own audience base ready. This gives you power – to either bargain or sell, market and distribute the film the way you want it, without depending on the big players.
Have a pre-established fan base waiting for your next movieHaving your very own database means having a whole bunch of people that's actually interested in your film. What does this mean? Well, for starters, you get the bargaining power, should you ever have to go to a studio to strike a deal. If not that, and if you need the funds or any other assistance, all you have to do is reach out to this database.